Email marketing & automation
Email Marketing and Automation That Follows Up So Your Team Doesn't Have To
Most leads aren't ready to buy the day they find you. The ones who buy later are the ones who kept hearing from you. Automation makes sure that happens without anyone remembering to send an email.
Our Email Marketing and Automation Services
Lead Nurture Sequences
Automated email series for new leads, trial users, downloads and demo requests. Written to educate and move people toward a decision.
Marketing Automation Setup
Workflows in HubSpot, ActiveCampaign, Mailchimp, Klaviyo or your existing platform: lead scoring, routing, task creation and sales alerts.
CRM Integration and Cleanup
Connecting forms, ads, chat and outbound to one CRM. Deduplicating, tagging and segmenting so automation has clean data to work with.
Email Campaigns and Newsletters
Monthly or weekly sends that people actually open. Strategy, copy, design and reporting.
Onboarding and Retention Emails
For SaaS and subscription businesses: sequences that reduce churn and increase activation.
Re-engagement Campaigns
Winning back cold leads and lapsed customers with targeted sequences.
Automations We Set Up Most Often
- New lead → instant reply → 5-email nurture → sales alert on engagement
- Demo no-show → reschedule sequence
- Trial started → onboarding series → upgrade prompt
- Proposal sent → follow-up reminders to sales
- Closed-lost → 90-day re-engagement
- Customer → review request → referral ask
Why Choose Scaling Ray for Email and Automation
Connected to the rest of your marketing
Leads from ads, SEO and outbound flow into the same system.
Copy that sounds human
No “we're excited to announce” filler.
Deliverability managed
Domain authentication, list hygiene and sending reputation monitored.
Reporting on revenue, not opens
We track which sequences create meetings and sales.
Email Marketing FAQs
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See Where Leads Are Falling Through the Cracks
A free audit of your lead flow and follow-up, with the automations we'd build first.