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Google Ads & Meta Ads

Google Ads and Meta Ads Management Measured on Cost Per Lead

Clicks are cheap. Leads that turn into customers are not. We manage paid campaigns against the number that matters: what you pay for a qualified lead, and what that lead is worth.

Get a Free Ads Audit

Our Paid Advertising Services

  • Google Search Ads

    Capturing buyers at the moment they search. Keyword research, ad copy, bid strategy, negative keyword management and continuous optimization.

  • Google Performance Max and Display

    Remarketing and prospecting across Google's network, with creative and audience testing.

  • Meta Ads (Facebook and Instagram)

    Prospecting and retargeting campaigns with creative built for the feed. Especially effective for B2B awareness and B2C lead generation.

  • LinkedIn Ads

    For B2B companies targeting by job title, company size and industry. Higher cost per click, much higher lead quality when done right.

  • Landing Page Design and Testing

    Ads are only as good as the page they send people to. We build and test dedicated landing pages for every campaign.

  • Conversion Tracking Setup

    GA4, Google Tag Manager, offline conversion imports and CRM integration, so you know which campaigns create revenue, not just form fills.

How We Run Campaigns

  1. 01

    Account audit

    Wasted spend, tracking gaps, structure issues, competitor benchmarks.

  2. 02

    Strategy

    Target cost per lead, channel mix, budget split, landing page plan.

  3. 03

    Build

    Campaign structure, ad copy, creative, landing pages, tracking.

  4. 04

    Launch and learn

    First 30 days focused on data collection and fast optimization.

  5. 05

    Scale

    Budget moves to what works. Losers are cut.

  6. 06

    Monthly review

    Spend, leads, cost per lead, pipeline created, next steps.

What Makes Our Ads Management Different

  • We build the landing pages too

    No waiting on another vendor to fix a page that's killing conversions.

  • Lead quality, not lead count

    We connect ad data to your CRM to see which campaigns produce real opportunities.

  • No percentage-of-spend pricing

    Flat monthly management fees, so our incentive isn't to increase your budget.

  • You own the accounts

    Ad accounts, pixels and data stay in your name.

  • Weekly optimization, monthly reporting

    Not set-and-forget.

Google Ads and Meta Ads FAQs

Related

Find the Wasted Spend in Your Ad Account

A free audit showing where budget is leaking and what we'd change first.

Request Your Ads Audit